How to Solve 4 Big Queuing Challenges with Electronic Queuing

How to Solve 4 Big Queuing Challenges with Electronic Queuing

Last updated: December 03, 2014Perry Kuklin

How can we make our waiting line more efficient? How can we drive more impulse sales in the queue? How can we decrease the time our customers spend waiting? How can we boost customer satisfaction as it relates to our queuing process? These are some of the big questions we help customers address on a daily basis. And while there are many ways to improve queuing and address issues, you might be surprised to learn how electronic queuing can help you solve these big challenges:

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Queuing Challenge #1: Increase service efficiency levels.

Electronic queuing improves service efficiency by streamlining the way agents hail customers. Through the queuing system, service agents instantly alert the next waiting customer and effortlessly guide them to an open service position using both audio cues and visuals from LCD displays strategically placed in the queuing area. Agents no longer waste time trying to get the next customers attention.

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Queuing Challenge #2: Drive more impulse sales.

Displaying merchandise in the queue increases impulse sales, but you can get an even greater return on this effort. Electronic queuing LCD’s can double as advertising space: Messages can play in between or alongside queuing prompts. Our field studies have found that these displays, when combined with in-queue merchandising, can increase impulse sales at check-out by as much as 400 percent. Bonus: This effort dramatically decreases perceived wait times as much as 35 percent.

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Queuing Challenge #3: Decrease average wait times.

In many situations, the shorter the wait time the happier the customer. Because electronic queuing means increased service efficiency, that also means faster service times for waiting customers. Thus, the time spent waiting is less.

happy customer

Queuing Challenge #4: Increase customer satisfaction.

Electronic queuing improves customer satisfaction in three key ways: (1) cutting wait times, (2) keeping customers occupied and/or entertained in the queue, thus reducing their perceived wait times, and (3) improving their perception of the quality of service they've received. Electronic queuing is powerful, affordable, and easy to install. It’s good for business and good for customers. Next time you’re faced with a queuing challenge, you just might find that an electronic queuing system can solve what’s ailing your waiting line.

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