Valencia, California - In-queue merchandising provides an engaging experience that helps to reduce perceived wait times, increase impulse sales, and create happier, more satisfied customers. With this in mind, leading queue management solutions provider, Lavi Industries, announces its launch of the NeXtrac Queue Builder web application and expanded merchandising-related resources available on the Lavi website.
The Queue Builder app, designed for retailers and other businesses that can benefit from in-queue merchandising, allows users to configure a waiting line from start to finish using intuitive drag-and-drop tools and a simple 3-step process. Lavi’s website enhancements include expanded information, products, and resources to help companies maximize profitability and customer satisfaction in the queue.
With the Queue Builder app, users start by selecting an empty queue layout with stanchions. There are multiple layouts from which to choose. They can then add base items, such as gridwalls, slatwalls, signage panels, retractable belts, or in-line tables to form the “lines” of the queue. The final step in the queue building process is to add accessories such as shelves, hooks, baskets, and merchandising bowls to display impulse merchandise. The tool also includes options for post-top or banner signage.
Once complete, users can preview the items in their queue and obtain a detailed list of the NeXtrac merchandising items they would need to implement the queue in their own business location. The results can also be saved and sent via email for future reference.
“The Queue Builder application provides an opportunity for managers to quickly and easily achieve their goals of increasing impulse sales and improving the customers’ overall waiting line experience,” remarks Perry Kuklin, Director of Marketing and Business Development at Lavi. “A few fun minutes spent designing a queue through the app delivers a detailed plan that can easily translate into reality.”
The web-based app can be accessible through any internet browser at http://nextrac.lavi.com/queue-builder.
Lavi’s website updates are centered on a new spotlight page for in-queue merchandising. The page, located at nextrac.lavi.com/merchandising, highlights solutions to help businesses boost impulse sales while keeping customers happy in the queue. Lavi’s flexible, versatile, and affordable NeXtrac merchandising system is featured on the new spotlight page.
About Lavi Industries
Based in Valencia, California, Lavi Industries is the premier provider of public guidance, crowd control solutions, and queue management systems in North America. Leveraging its portfolio of world-class brands – Beltrac® stanchions, Directrac® signage systems, Qtrac® electronic queuing systems, and NeXtrac® in-line merchandising systems – Lavi has helped the world’s leading companies effectively guide people in, through, and out of their facilities. More information is available at http://www.lavi.com.
Director of Marketing
Lavi Industries Inc.